The U.S. Cellular Coliseum is ‘going green’ this November.
The Bloomington facility will officially host The Baby Fold’s 17th annual Festival of Trees from November 11-14, 2010. The announcement was made during the Festival’s yearly Sponsorship Breakfast this morning at The Baby Fold Centennial Training Center.
The Festival of Trees, a premiere holiday event in Bloomington-Normal, was forced to search for a new home when the Interstate Center announced the sale of most of their expo center late last fall. Interstate officials decided that they could no longer house the large, holiday festival.
The Baby Fold staff considered several appropriate locations in Normal and Bloomington including the Uptown Marriott Hotel and Conference Center and Illinois State University’s Bone Student Center. The Baby Fold chose the U.S. Cellular Coliseum for, among other reasons, the centralized location, facility size, downtown business support, and opportunities to bring new elements to the Festival.
“It will certainly be a different Festival than we’ve ever had,” said Di Shepherd, Special Events Coordinator at The Baby Fold. “We’re excited for all of the new opportunities the U.S. Cellular Coliseum offers for festival-goers and our sponsors.”
The Festival of Trees is an annual fundraising event to benefit The Baby Fold. The Baby Fold, founded in 1902, is a not-for-profit child and family support service organization serving over 1,000 children and families. Located on three different campuses in Normal, the agency oversees 18 programs in the areas of adoption, foster care, pregnancy counseling, special education, residential treatment, family support and prevention services.